Assorted sandwiches, pastries and snacks displayed in recyclable cardboard platter boxes promoting Sabert and Colpac’s new sustainable platter ranges – text reads ‘New Platter Ranges, Explore.
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Wipak: Driving inter...

Wipak: Driving interactive packaging with invisible barcodes

04 Oct 2018 | Wipak

Wipak was launching its newest addition to the smart, connected packaging market: Digimac coding technology at FachPack 2018. The technology is said to enhance packaging in a new way, by integrating an invisible code into packaging design which makes more information available to the consumer, as well as being used within retail as “the barcode of the future,” according to Maik Dworczyk, Manager of the Creative team at Wipak.

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Assorted sandwiches, pastries and snacks displayed in recyclable cardboard platter boxes promoting Sabert and Colpac’s new sustainable platter ranges – text reads ‘New Platter Ranges, Explore.
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